This week we are diving deep into the spooky side of startup life, peeling back the curtain on why so many founders are hitting the rough patches harder than ever. We’re serving up real talk on how to survive (and even thrive) in today’s wild economic landscape. 💥

Here’s what’s brewing in this one: ☕️
✔️ Why authentic marketing beats all the flashy stuff (hint: customers see through the fluff).
✔️ Budget basics 101—why financial literacy is the must-have survival skill no founder can skip.
✔️ The big deal about product-market fit and staying adaptable in the face of change.
✔️ Why internal strategies > agencies (because nobody knows your brand like you do).
✔️ Making those tough calls to keep profits steady (and the lights on!).
✔️ Staying close to your customers for real, game-changing insights.
✔️ A sneak peek into the ultimate showdown: funding vs. bootstrapping.

This episode has it all: real founder vibes, actionable tips, and stories that’ll get you pumped to take on your next big challenge. Grab your pumpkin spice latte and dive in below! 👇

Catch you on the next episode! ✌️

Jimmy, Bryan, John, and Amer
AKA — The ASOM Pod Team